Amanda Latona is a recording artist-turned-IFBB Bikini Pro and fitness model. Amanda landed her first record deal at the age of 18 in an all-girl group that performed and toured throughout Europe and the United States. Along with that record deal came a gym membership, and the day she set foot in a gym, she was hooked. Soon Amanda decided to take her love of being onstage and fuse it with her other passion, fitness, and compete. Amanda entered her first show in 2003 and won.
In 2007, after a move to Las Vegas, Amanda won two regional titles as well as 1st place in the Model America Championships, and a top-10 placing at the first-ever FLEX Bikini Model Search. The following year, Amanda went on to win the Model America Championships for the second year in a row and a 4th-place finish in the FLEX Bikini Model Search, which opened the door to a six-page spread and article in Muscle & Fitness magazine.
In 2009, Amanda decided to try her hand as a competitor in the newly-created NPC Bikini Division. Winning every show she entered in 2009, Amanda won her IFBB pro card at the USAs in July. She then went on to enter the FLEX Bikini Model Search for the third time at the Olympia, this time beating out nearly 100 competitors for the title and landing a coveted contract with Weider Publications.
Her pro debut came in March 2010 at the IFBB MuscleContest Pro Bikini Championship in Culver City, CA, where she earned third place and thus qualified for the inaugural Bikini Olympia in September. She followed up the strong debut with her first win as a pro at the 2010 Europa SuperShow in Dallas, TX.
Amanda currently resides in Las Vegas and works full-time as a fitness model, print/commercial model and TV host. Of her relationship with BSN®, Amanda has this to say: "I have been using BSN®'s products for years. It was the company I dreamed of being signed to. I don't think I've ever had a workout without using N.O.-XPLODE™, seriously. I feel privileged to represent such a prestigious company that I truly believe in."